All posts by Camilla Cotta

A Brief Guide to What SEO Is

If your business has been looking into marketing options then you will no doubt have run across the term SEO, and probably been completely at a loss as to what it means. The internet is awash with articles and expert statements telling you that you must invest in SEO, but if you haven’t a clue what it is then you are more than likely not going to wish to invest in it. read more

The Top 3 Ski Resorts In Australia

Coming from the UK, when I think of Australia all I can think about is a beautiful country, with loads of sunshine, great beaches and the outback. We have this view of a paradise down under where everyone loves to enjoy a barbie and beer when they get off work. Well, this year I discovered that Aussies also love to hit the slopes and go skiing. read more

Successful SEO Marketing


In order for businesses to promote their products or services they use a variety of marketing strategies. The old ones used to be advertising in newspapers, leaflet distribution, television adverts and calling people up at home. Have you noticed now though how many people are riding their commuter trains and buses now and reading a newspaper? The answer? None. Everybody now is glued to their mobile smart devices or tablets. They get their news from the internet or mobile Apps and this gives companies a new unique way of advertising their services. read more

Do it Right the Digital Way

If you want to successfully grow your company then you have got to be firstly constantly expanding your customer base and keeping up with the modern strategies available to you in order for you to achieve your goals. Gone are the days of such things like direct mail and cold calls – who ever read or listened anyway? – and in comes the digital revolution and a new era of marketing known as digital marketing. Now this concept is not as easy as you might think and to do it right and get it to work for you will need some explaining. Here is how a friend of mine expanded his dental business using some dental marketing techniques, and I can tell you it was pretty successful. read more

How-to’s are becoming popular online

How-to’s are becoming popular online. As more individuals try to learn how to do-it-themselves, many companies are finding that offering instructions is not only useful in helping people achieve their goals, but it can also be profitable. When considering why a company should add wikis and how-tos, here are a few reasons to keep in mind.

They Can Provide Individuals With Step-By-Step Resources

Many folks only have a general idea of how to do something, such as how to properly install a car seat. By providing individuals with a website that provides directions on how to accomplish something, they will find it easy to learn how to do something on their own. Having step-by-step resources can be useful when individuals want to double check that they are doing something correctly, or want to learn a new skill without taking a class.

They Offer Opportunities For Marketing

Having a how-to site offers unlimited potential when it comes to marketing and referrals. Throughout the how-to, links can be put in to promote certain products. If a company is interested in affiliate marketing, this can be a useful way to make sales, while promoting a product that they are interested in selling. They can also rest assured that by using products in the descriptions, individuals will have a better idea of what to look for when they are trying to put something together or accomplish something.

They Are Quick And Easy To Understand

One of the great things about having wikihows and how-tos are the fact that individuals can quickly and easy to read. By taking the time to put together clear instructions that make it easy for the reader to understand, a company can not only offer a service, but also promote certain products. Having instructions that are simple and easy to read can go a long way in helping individuals find solutions to their problems. This makes it easy for them to get the information they need from a source that is helpful and makes sense.

If a company wants to provide a service to individuals and also use the opportunity to capitalize, then they should consider the benefits of having a site that is devoted to providing how-tos and wikis. This can serve several purposes, including offering individuals a place to find the information they need in order to try something new or learn a skill that they have never practiced before. Wikis and how tos are simple to understand, and put everything into a step-by-step format that is easy for individuals to follow no matter what their skill level is. For companies that want to make money off a wikihow, they can insert affiliate links into the article, encouraging individuals to purchase products that are related to the wikihow. Above all, having wikihows on the web can benefit both he individuals and the company that is trying to advertise and build its services. Individuals can learn more from a wikihow than they would trying to find a book on the subject.

Top hubs to find a tech job in Canada

About to graduate from a computer science program in Canada, or looking to start your career over in one of the greatest nations on the face of the planet?

Forget about uber expensive Silicon Valley and set your course for Canada, as those looking to make an intelligent play will find a number of cities in the Great White North to be highly attractive. read more

Beautiful Albir  

The pretty resort of Albir is handily located between Altea and Benidorm on Spain’s beautiful Costa Brave. This is a resort perfect for those hoping for a relaxed beach-based holiday away from the main resorts along this popular stretch of coast, but still with a vibrant atmosphere and plenty of nightlife. Alibi is a laid back destination with a thoroughly modern feel, and because most of its buildings are only a few stores high, it exudes a real sense of space. Unusually for a resort in this area, there is plenty of well-sited parking, meaning it is a great place for visit for a day trip.

The streets of the resort are pleasingly laid out – with wide tree-lined boulevards and lovely architecture. There is a plethora of bars, restaurants and cafes catering to all tastes and offering a variety of world cuisines, many with lovely terraces, and all within an easy stroll of the beach.


Albir’s has great weather all year round = dry and hot during the summer months and milder, though still dry during winter.

The Beach

The beach at Albir is a great size, and boasts Blue Ribbon status. Quiet and spacious, this stretch of fine pebbles is the perfect place to while away a few hours of total relaxation while admiring the view across to the famed Penon de Ifach in one direction, and the stunning Sierra Helada nature reserve to the other. During high season, there are three permanent lifeguards stationed here, as well as a first aid station and a minor injuries ambulance on standby, making this is a very family-friendly resort. In addition, younger kids will be delighted by the two playgrounds situated just adjacent to the beach.


Albir is home to a number of decent supermarkets that stock a wide of fresh produce and other essentials,, very handy if you are staying in a self-catering villa or apartment. There is also a huge ‘hypermarket’ within the nearby Benidorm Finestrat shopping centre.


Golf fanatics will be in heaven at the Albir Golf course. Centrally located in the town, this is a two-hectare course set with plenty of space for onlookers. A short stroll from the beach, this is the perfect place to spend a few hours perfecting your swing! There is a cafe onsite too, so you don’t need to worry about bringing any snacks with you.


Should you require some pampering whilst staying in Albir, head down to the town’s Bowls and Squash club where you will find a resident beautician.


The town hosts several lively fiestas through the year, always celebrated outdoors because of the reliable climate.

Places to Visit

Nearby Althea has an historic and very charming old town which is a real artist’s paradise – packed with workshops and galleries. It also has a pretty habour. And, for a great night out, where else to head but Benidorm, famed for its vibrant nightlife and entertainment. Benidorm is just a short taxi ride from Albir.

So, whatever sort of holiday you are planning and whatever your age, Albir is an absolutely ideal destination. It truly does tick all the boxes for a perfect break in the sun.

Remember to book your airport transfer with Holiday Transfers when you go!

Where to Take Your Gran in Gran Canaria

Gran Canaria may be on the diminutive side, but it more than makes up for that in terms of its diversity. In fact, locals call it their’ little continent’. Older visitors can relax safe in the knowledge that this is an island that offers all they could wish for in terms of services, meaning that a restful holiday in the sun is just a click away! read more

5 Reasons I Loved Antarctica

=&0=&Could you really describe the most stunningly beautiful place on the entire planet? Let alone in a blog post? The answer is no, but hopefully I can convince you to get to Antarctica at some point in your life and maybe even get you to look at the Antarctica cruise prices! Antarctica is definitely is a place of extremes, it will probably the most expensive holiday you go on (Antarctica cruise prices are very high!) I wanted to let you know some of the reasons you absolutely


This is one of my favourite things about visiting this beautiful place is the strangely diverse wildlife that is there. You would think that nothing would attempt to live there, but there are so many, such as penguins (and many different kinds), many kinds of seals, whales and countless other bird species. The unusual thing is that the wildlife is actually more relaxed and less scared by human presence than you would think. Penguins are one great example of this and they don’t seem phased by humans, some are even curious enough to approach. The best thing is that animals are just happy to do their own thing, which is something that you don’t see anywhere else on earth.


This is a blessing and a curse at the same time. Once you go to Antarctica, every trip you ever go on will be compared to Antarctica and how beautiful it is there. My bet is that you won’t ever see anything better or more amazing. Think of mountains, endless ice in various colours, glaciers and

icebergs read more